Kipp and Kieran dive into how A.I. can make you more money and accelerate your career. Learn how each different role within marketing will be impacted by AI, the importance of nicheing down, and why there’s never been a better time to invest your own time in AI.
Mentions
Neil Patel Episode https://link.chtbl.com/gSbbVkES
Zapier https://zapier.com/
Prompt Storm https://promptstorm.app/
Timestamps
00:00 Intro
00:36 AI-led Jobs
01:28 What do we mean by Marketing driven co-pilot?
03:33 How automation is going to impact you in the job market…
06:24 AI is doing a different kind of automation
07:26 In AI today, there has never been a smaller gap between an AI beginner and an AI expert
09:25 The blueprint on AI skills – Step 1: The learning loop
11:14 Step 2: Create
13:09 Step 3: Build
14:33 What’s gonna matter and what’s your niche of what’s going to happen?
16:36 As a marketer, what is the thing that I should truly care about?
18:07 A Hack to accelerate your career
21:37 Supercharging your career with AI to get the best business results you never thought is possible
22:19 What prompting is in the AI world
23:51 Prompt Storm
26:06 The three most popular things in Github
26:28 The most important skills in the AI World
27:22 Map out customer journey or concierge experience
28:35 What do you think the three marketing jobs most transformed by AI?
29:45 Entry levels: Are they screwed in the job market?
31:45 Outro
🎙️Want more from Marketing Against the Grain? Download the podcast: https://link.chtbl.com/dlPdNxbV
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About the Show
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
