How Einstein GPT Brings Generative AI to CRM | Bla…

Today we’re talking about the launch of Einstein GPT, which is being announced today at TrailblazerDX 2023. We are going to learn how Einstein GPT will open the door to the AI future for our customers. Here to show us the way is Jayesh Govindarajan, SVP of AI and Machine Learning at Salesforce.

00:00 Intro
00:48 Jayesh’s role and background
01:39 Salesforce’s approach to generative AI
02:52 Einstein GPT’s impact
05:32 How data cloud will unify a company’s customer data
07:52 How should companies implement this
10:06 How AI can help automate repetitive tasks
13:28 Solving the “blank page” problem
14:48 Chatbots
15:56 Knowledge articles
17:30 Case swarming
19:41 Why Salesforce is positioned to succeed when it comes to generative AI
21:47 Leadership lessons
23:52 Closing

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About Salesforce: Salesforce is a customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.